Author: Hope Yi

Weekly Idea Roundup Spring
Posted on: July 9, 2018 Posted by: Hope Yi Comments: 0

Marketing Roundup – Jul 9, 2018

Strategy vs. Culture, Content Strategy IGTV, Lessons on Scaling Impact, and Gaining Traction are all highlights of July’s Marketing Roundup! Check out the full articles below. #MarketingMondays 1. Strategy Is Culture How you work determines your destiny. Read More 2. Content Strategy for Startups: The Complete Guide How to stop wasting …

Bench Bookkeeping
Posted on: June 19, 2018 Posted by: Hope Yi Comments: 0

Welcoming Bench To The Spring Community

Vancouver-based Bench, the largest bookkeeping service for small businesses and independent professionals in America, announced in February that  it had expanded its services in Canada following a $18 million USD Series B-1 ($23 million CAD). Bench, co-founded 5 years ago by Vancouver native Ian Crosby, is British Columbia’s fastest growing …

Weekly Idea Roundup Spring
Posted on: June 18, 2018 Posted by: Hope Yi Comments: 0

Marketing Roundup – Jun 18, 2018

This Marketing Roundup features entrepreneurial successes, Warby Parker and Ring, user centric marketing, the state of social isolation and social media today & Bill Gate’s top 5 books to read this summer. #MarketingMondays 1. Over 400 Startups Are Trying to Become the Next Warby Parker. Inside the Wild Race to …

Velometro 2
Posted on: April 4, 2018 Posted by: Hope Yi Comments: 0

Alumni Spotlight: VeloMetro

Have you heard of Veemo? It’s an exciting new way to get around and a pilot fleet has recently launched at the University of British Columbia campus! The service will serve up to 65,000 students, residents, and UBC affiliates in easily moving around campus. In this spotlight, we meet the company …

Weekly Idea Roundup Spring
Posted on: April 2, 2018 Posted by: Hope Yi Comments: 0

Marketing Roundup – Apr 2, 2018

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. 1. How I got 2.3 million app downloads (without spending a cent on marketing) The story of how an app I …

Life Lapse
Posted on: March 27, 2018 Posted by: Hope Yi Comments: 0

Member Spotlight: Life Lapse

Meet our Leaders Roundtable member, Sarah Boland and her innovative new video app. Life Lapse provides a new way to story tell & capture your journey. It’s kind of like a time-lapse and isn’t at the same time. Check it out! Sarah, why did you create Life Lapse and what is your …

Spring Activator Weekly Idea Roundup
Posted on: March 26, 2018 Posted by: Hope Yi Comments: 0

Marketing Roundup – Mar 26, 2018

We all know marketing isn’t just about content, this week we look at using automation, new ad products, old-school marketing tactics and key tracking metrics and data that you need to watch closely. #MarketingMondays 1. 6 Automation Rules to Skyrocket Your Email Marketing Performance Email marketing is surely the most …

Spring Activator Weekly Idea Roundup
Posted on: March 12, 2018 Posted by: Hope Yi Comments: 0

Weekly Marketing Roundup: Mar 12, 2018

Advertising on Facebook can be the perfect tool to boost your brand and sales, or it can sometimes become a money pit and the bane of all your marketing efforts. This marketing roundup tackles all thing Facebook Ads from audience, costs, images and videos. 1. How to Use the Facebook …

Spring Activator Weekly Idea Roundup
Posted on: February 26, 2018 Posted by: Hope Yi Comments: 0

Weekly Marketing Roundup: Feb 26, 2018

This Marketing Roundup is all about content, content and content for your marketing strategy. We also take a look at what it takes to staying top of mind in your industry and Female Founder office hours. If  you are ready to incorporate video marketing to your content marketing, we are …