{"id":75304,"date":"2018-03-12T14:07:56","date_gmt":"2018-03-12T21:07:56","guid":{"rendered":"https:\/\/spring.is\/old\/?p=75304"},"modified":"2018-03-13T14:11:46","modified_gmt":"2018-03-13T21:11:46","slug":"weekly-marketing-roundup-mar-12-2018","status":"publish","type":"post","link":"https:\/\/spring.is\/old\/blog\/weekly-marketing-roundup-mar-12-2018\/","title":{"rendered":"Weekly Marketing Roundup: Mar 12, 2018"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"75304\" class=\"elementor elementor-75304 elementor-bc-flex-widget\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-341c38b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"341c38b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ecabaf\" data-id=\"6ecabaf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4d142e elementor-widget elementor-widget-text-editor\" data-id=\"c4d142e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 13-09-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Advertising on Facebook can be the perfect tool to boost your brand and sales, or it can sometimes become a money pit and the bane of all your marketing efforts. This marketing roundup tackles all thing Facebook Ads from audience, costs, images and videos.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b1ffe3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b1ffe3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-218c95d\" data-id=\"218c95d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f055ebe elementor-widget elementor-widget-text-editor\" data-id=\"f055ebe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>1. How to Use the Facebook Audience Overlap Tool to Prevent Ad Fatigue<\/h3><p>Do you need to improve your Facebook ad performance?<\/p><p>Wondering how to avoid serving the same ad to the same people too many times?<\/p><p>In this article, you\u2019ll\u00a0<strong>discover the common causes of ad fatigue and how to solve audience overlap<\/strong>.<span style=\"font-size: 16px; text-align: center;\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89e7d64 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"89e7d64\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Read More<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d07fca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d07fca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dcbf8dd\" data-id=\"dcbf8dd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a913e6d elementor-widget elementor-widget-text-editor\" data-id=\"a913e6d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 class=\"c-page-title\">2. Facebook ad costs spiked higher after a big change to its News Feed algorithm<\/h3><p id=\"wSEp6G\">It\u2019s been almost eight weeks since\u00a0<a href=\"https:\/\/www.recode.net\/2018\/1\/11\/16881160\/facebook-mark-zuckerberg-news-feed-algorithm-content-video-friends-family-media-publishers\">Facebook revamped its News Feed algorithm<\/a>, pushing posts from friends and family higher in people\u2019s feeds at the expense of posts from brands and publishers.<\/p><p id=\"Xyk06K\">CEO Mark Zuckerberg said at the time the change would result in people spending less time on Facebook, an interesting side effect considering Facebook is an ad-driven business. The general thinking is that less time spent on Facebook typically equates to fewer ads seen on Facebook.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fa14cc elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4fa14cc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.recode.net\/2018\/3\/7\/17087468\/facebook-ad-prices-increase-algorithm-news-feed\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Read More<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-edea564 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"edea564\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6527d25\" data-id=\"6527d25\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-10b8754 elementor-widget elementor-widget-text-editor\" data-id=\"10b8754\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>3. Your Cheat Sheet for Getting Ad Images Right<\/h3><p>This quick guide will help you learn what types of images work best in\u00a0<a href=\"https:\/\/mailchimp.com\/features\/facebook-ads\/\">Facebook<\/a>,\u00a0<a href=\"https:\/\/mailchimp.com\/features\/instagram-ads\/\">Instagram<\/a>, and\u00a0<a href=\"https:\/\/mailchimp.com\/features\/google-remarketing-ads\/\">Google remarketing ads<\/a>. We\u2019ve put everything you need to know in one place, so you never have to commit it to memory (unless you want to).\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01b3c30 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"01b3c30\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/mailchimp.com\/resources\/guides\/cheat-sheet-getting-ad-images-right\/?utm_source=email&#038;utm_medium=email&#038;utm_campaign=google-roundup&#038;utm_term=ecomm&#038;utm_content=not-published-ad&#038;utm_source=MailChimp+System+Alerts&#038;utm_campaign=059a0947d7-EMAIL_CAMPAIGN_2017_07_27&#038;utm_medium=email&#038;utm_term=0_21eda42079-059a0947d7-209803237&#038;mc_cid=059a0947d7&#038;mc_eid=8c526f579c\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Read More<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1673d83 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1673d83\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9309913\" data-id=\"9309913\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b4d577c elementor-widget elementor-widget-text-editor\" data-id=\"b4d577c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 class=\"entry-title\">4. Facebook Ads Scrutinized: The Top &amp; Flop Ads We Saw On Social Media (in February)<\/h3><p>The month of February came with tons of amazing examples to choose from for our monthly Top and Flop Facebook ads.<\/p><p>From promoting Valentine\u2019s Day to the Olympic games, we analyzed hundreds of ads to find out which ones are worthy of being called inspirational and which ones only inspire us to avoid.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d717525 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"d717525\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/adespresso.com\/blog\/top-flop-facebook-ads\/?utm_campaign=AdEspresso%20Newsletter&#038;utm_source=hs_email&#038;utm_medium=email&#038;utm_content=60498146&#038;_hsenc=p2ANqtz-_GFu6oLAsVdcfhTZ-NrsJAAQKQYVso153994IozMyTFouZAwTypeuv1gnhMzXfhw-QPqSppOzuykIkvfg99VdAIADovg&#038;_hsmi=60498314\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Read More<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-69a3e5f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"69a3e5f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d933a8c\" data-id=\"d933a8c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-174e16d elementor-widget elementor-widget-text-editor\" data-id=\"174e16d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>5. More Advanced Tips for Facebook and Instagram Video Ads<\/h3><p>Facebook made all videos default to sound on, leading many to preemptively\u00a0<a href=\"https:\/\/www.nytimes.com\/2017\/07\/18\/technology\/personaltech\/facebook-videos-sound.html\">mute<\/a>\u00a0their computers or tabs while browsing. Instagram video ads are just as popular as Facebook video ads, if not more so! And new formats like\u00a0<a href=\"https:\/\/www.facebook.com\/business\/learn\/facebook-create-ad-in-stream-video-ads\">in-stream video ads<\/a>, Instagram Stories and Facebook Live have taken over.<\/p><p>And, of course, the world of video ads has gotten more competitive than ever!<\/p><p>With all of these changes, what are the top tricks now for making sure your video ads remain extraordinary?<\/p><p>We\u2019ve outlined five Instagram and Facebook\u00a0video ad examples\u00a0for you below.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7d0451 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c7d0451\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/adespresso.com\/blog\/tips-instagram-facebook-video-ads\/?utm_campaign=AdEspresso%20Newsletter&#038;utm_source=hs_email&#038;utm_medium=email&#038;utm_content=60498146&#038;_hsenc=p2ANqtz-_GFu6oLAsVdcfhTZ-NrsJAAQKQYVso153994IozMyTFouZAwTypeuv1gnhMzXfhw-QPqSppOzuykIkvfg99VdAIADovg&#038;_hsmi=60498314\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Read More<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ca4f288 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ca4f288\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-28f9eba\" data-id=\"28f9eba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7eabd1b elementor-widget elementor-widget-spacer\" data-id=\"7eabd1b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 13-09-2023 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d244c9d elementor-widget elementor-widget-image\" data-id=\"d244c9d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 13-09-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" width=\"640\" height=\"335\" src=\"https:\/\/spring.is\/old\/wp-content\/uploads\/2018\/01\/42541068481-40076572-2-1024x536.jpg\" class=\"attachment-large size-large wp-image-75292\" alt=\"\" srcset=\"https:\/\/spring.is\/old\/wp-content\/uploads\/2018\/01\/42541068481-40076572-2.jpg 1024w, https:\/\/spring.is\/old\/wp-content\/uploads\/2018\/01\/42541068481-40076572-2-300x157.jpg 300w, https:\/\/spring.is\/old\/wp-content\/uploads\/2018\/01\/42541068481-40076572-2-768x402.jpg 768w, https:\/\/spring.is\/old\/wp-content\/uploads\/2018\/01\/42541068481-40076572-2-100x52.jpg 100w, https:\/\/spring.is\/old\/wp-content\/uploads\/2018\/01\/42541068481-40076572-2-360x188.jpg 360w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a7706c elementor-widget elementor-widget-text-editor\" data-id=\"8a7706c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3>Want to learn even more?<\/h3><p>Check out our upcoming workshop <a href=\"https:\/\/www.eventbrite.com\/e\/understanding-facebook-advertising-tickets-42541068481?aff=Blog\"><span style=\"text-decoration: underline;\"><strong>Understanding Facebook Advertising<\/strong><\/span><\/a>\u00a0on April 10 with expert speaker, Robert Cooper of <a href=\"https:\/\/plusroi.com\/\">PlusROI Online Marketing<\/a>.\u00a0Rob provides a refreshingly common-sense and relatable approach to web marketing. With 16+ years as a web marketing pro, he\u2019s\u2019 known for helping folks understand how to apply their existing knowledge and expertise to create successful online efforts.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f79153 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"8f79153\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.eventbrite.com\/e\/understanding-facebook-advertising-tickets-42541068481?aff=Blog\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Sign up Today<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c891411 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c891411\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-004f1b0\" data-id=\"004f1b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Advertising on Facebook can be the perfect tool to boost your brand and sales, or it can sometimes become a money pit and the bane of all your marketing efforts. This marketing roundup tackles all thing Facebook Ads from audience, costs, images and videos. 1. How to Use the Facebook &hellip;<\/p>\n","protected":false},"author":15,"featured_media":538,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[784,789,785,792,467,788,783,786,337,782,708,790,570,339,3,707,787,781,45,791],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Weekly Marketing Roundup: Mar 12, 2018 - Spring Activator<\/title>\n<meta name=\"description\" content=\"Advertising on Facebook can be the perfect tool to boost your brand and sales, or it can sometimes become a money pit and the bane of all your marketing efforts. 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