Kick

From Idea to Growth:

Tools, Training and Mentorship to Launch your Startup.

Kick is a six week incubator program, designed to take you and your business from the earliest stages to a clear reality. “Kicksters” spend two nights per week in-class, planning and validating their ideas with the support of the Kick Vancouver team and over 20 mentors and advisors. A blend of workshops, lectures, fireside chats, and co-working decrease a startup’s time to market and increase an entrepreneur’s probability of success. We create the one place you need for everything to get your startup off the ground. Pre-work and homework connect the sessions and weeks as you progress toward graduation.

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Next Cohort Start:

September 14th 2015

Are you ready for Kick?

Are you building the next Kickstarter, Etsy or Tom’s Shoes? Are you looking to get the tools and mentorship necessary to grow a million dollar business? We’re searching for ambitious entrepreneurs of all types: for-profits and non-profits, and hybrid models. Whether you’ve already launched and simply need clarity on how to move forward, or you’re in the ideation of your business, our Kick curriculum provides applicable learnings for all stages. Kick is your business incubator, here to help you through the difficult path from idea to launched startup. So if any of the above was relevant to you, then yes you’re ready.

To get a personalized assessment of your suitability, schedule a 15 minute consultation with us. Also you can get in touch with Ilya at (778) 837-6206 or ilya@spring.is.

What will you learn during Kick?

You’ll receive step-by-step guidance on how to launch your startup. We’ll focus in on the problems holding you back and support you on your path to growth:

  • Define your initial concept and business model

  • Test and iterate on your idea

  • Identify your strategic market in which  to launch

  • Develop a Minimum Viable Product (MVP)

  • Building an effective sales process

  • How to pitch to investors

  • And much more!

Kick Curriculum

Weeks 1 & 2: Value Proposition and Customer Discovery

  • Setting you up for success: smart, measurable objectives

  • How to identify, understand, and ultimately reach your ideal target market

  • Test your hypothesis through customer discovery and development

We’ll start off with a goal setting session to assess where you are and how Kick can best help you. Then we’ll dive into how to match up with and understand your target market. We live and breathe customer development, so we’ll push you to “get out of the building” (a.k.a. go talk to real live people!) to get a better sense of customer demand before embarking on product development or marketing. You’ll learn how to evaluate the potential of your startup through an MVP before investing valuable time, energy or money. And from Day 1 we’ll start introducing you to our mentor network to help support you throughout the program.

Weeks 3 & 4: How to Position, Launch and Grow your Startup

  • Create a compelling marketing and branding strategy…on a startup budget

  • Build a sales pipeline (and process) that delivers

  • Learn how to get the buzz you deserve through effective PR

These lessons will detail how to create a launch strategy that attracts your target audience and turns them into early evangelists. We’ll show you how to position your product so that it seems so valuable, customers will gladly pay for it. This weeks will teach you effective marketing, sales and branding…all necessary to create an insanely happy experience for your customers.

Weeks 5 & 6: Ready, Set, Grow!

  • Learn how to strategically build your team with co-founders and key hires

  • Identify your ideal investors, and learn how to approach them

  • Learn about the legal and financial considerations needed to launch

In the final weeks of Kick, we’ll make sure you’ve got all the tools you need to launch and scale your business; special emphasis on the very important topics of HR, culture, legal, accounting, and fundraising. You’ll create a winning pitch deck and go through our rigorous pitch coaching process to ensure you’re investor ready. Leading up to graduation, we’ll introduce you to our community partners who will be able to fund and otherwise support you: we ensure you start off on the right foot!


Kick Mentors

Kick includes on-going Mentorship and customized introductions to leading entrepreneurs, mentors and investors

You’ll interact and learn from 20+ hand-picked experts, each with their own unique approaches, strategies and tactics. Some examples include:

  • Learn how to master start-up marketing with Mike Rowlands of Junxion Strategy and Rory Holland of Change Agents.

  • Hear Sonia Ryan explain how she created the branding for Woodlot and developed a unique story for each of her everyday luxury products.

  • Learn how Daryl Hatton created the leading crowdfunding platform in Canada and reached an audacious goal of over $5M funds raised.

  • Meet Stefan Krepiakevich of Hootsuite and John Diack of Wavefront as they share the sales strategies that have led to millions in B2B software revenue.

  • See how to execute a successful pitch with Dr. Alexandra Greenhill (Co-Founder & CEO, MyBestHelper) and Lisa von Sturmer (Founder & CEO, Growing City) by getting insider look into how they respectively won Startup Weekend Vancouver and were featured on Dragon’s Den.

  • We also bring in customized mentors based on your needs and industry-specific questions! Check out our mentors page for more information.

Kick Instructors

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Keith Ippel

With over 15 years experience as a leader in technology centric businesses, Keith has accelerated the growth of both small and large companies, launched new products, and raised over $20m in angel investment and venture capital. He has an unparalleled ability to collaborate with entrepreneurs, employees, and investors to deliver amazing products to the market. Keith is passionate about creating opportunities that previously did not exist for people and co-founded Spring to bring that into the social venture space.

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Ilya Brotzky

Ilya is a social entrepreneur who is passionate about education and career development as tools to empower humanity. Since graduating from Cornell’s Dyson School of Business in 2010, Ilya has spent 4 year working in the Brazilian startup community where he helped raise over $500,000 in seed funding, close over $300,000 in sales and attract tens of thousands of users. Most recently, he has moved home to Vancouver and founded VanHack, an online community that connects top Brazilian tech talent to Vancouver startups. He is also Kick Director at Spring, where he facilitates Kick Vancouver cohorts, and is leading the charge on a rollout plan across Canada.

Perks of being a Kickster

Besides all the targeted startup education and mentorship provided through Kick, you also qualify for $100,000+ worth of free bonuses via the F6S Gold Plan!

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Gold Card Value over $100,000

Some highlights include:

1 free year of free hosting at Rackspace

Value: $24,000

1 free year of free access to ZenDesk

Value: $1,000

Free Power Pack upgrade at 99 Designs

Value: $99

And much more! Ask us for details.

Tuition:

In Person: $995

Early Bird: $750

Student / 2nd Cofounder: $495

Virtual: $695

Early Bird Virtual: $495

Student / 2nd Cofounder Virtual: $345

All sessions run from Monday & Wednesday evenings from 6PM – 9PM PST.

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